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What is social media engagement, and why you need to know

You've probably heard that on social media, you're looking at increasing engagement, but what is social media engagement, and why do you need to know?

Well, it's the most important metric, so let's look at how you can make it work for you. 


What is social media engagement, and why you need to know

Social media can be an amazing tool for growing your practice, OR it can be a massive time suck that doesn’t bring you results.

So how can you make it work for you? 

Lots of ways! 

In this episode we’ll be looking at engagement, the algorithm and what it means to you. 

Here’s what you’ll learn in this episode:

  • What social media engagement is
  • Why it’s important
  • The pros and cons of social media
  • What happens if you don’t get engagement on your posts
  • Appeasing the social media gods
  • Examples of simple questions to ask to increase engagement
  • A simple way to understand engagement

And Finally…

A simple experiment to see what posts encourage you to engage.

Social media can be a powerful and free tool to use to grow your private practice, so appease the social media gods and they will reward you.

Links to follow

The Social Media Made Simple course and the Monday Inspiration calls are all included as part of membership of the Grow Your Private Practice Club.  Find out more HERE

What to do next

If you enjoyed this show, why not share it with your counselling peers. 

And don’t forget to subscribe to the show on your favourite app of choice to get automatic updates as soon as a show goes live. 

Never miss an episode

Episodes are released every Wednesday at 9am UK time, so be sure to subscribe so you never miss a show. 

If you want to take the guesswork out of your social media marketing - and any other marketing for that matter - come and join us in the Grow Your Private Practice Club. 

Join the Grow Your Private Practice Club, and learn how to attract more clients, more easily

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Jane lives in beautiful Lincoln with her 2 boys and rescue dog. When she's not talking about herself in the third person, she's usually found with her feet up and eating Maltesers. Sometimes she even shares them with friends.