Category Archives for Building your therapy blog

Where to blog when you don't have a website - Jane Travis, helping counsellors and therapists to grow a thriving private practice

Where to blog when you don’t have a website

You're just starting out in private practice and you’ve heard blogging is a great way to get known, start connecting with potential clients and help people.

Well, you’re right, it is! 

But does this mean you need a website first?

Thankfully, no.

At some point you will definitely need a website, but it’s not something you need right at the start. You can start attracting clients without a website - and without a logo or business cards either.

So I'm going to show you where to blog when you don't have a website

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How to connect with your readers (8 ways for therapists to increase engagement) - Jane Travis, Grow Your Private Practice

How to connect with your readers

When you’re in private practice, you want to attract more clients.


But something many therapists are worried about is being salesy.

That's hardly surprising. When I think of salespeople, I picture the old school sleazy used car salesman, or the double glazing salesman, or the old school cosmetics counter over-made-up saleswoman insisting that 'yes, that neon pink lipstick really looks lovely on you'!

The sort of sales people that are on a commission and really only interested in the sale, which leaves you feeling manipulated, taken advantage of and used. 

Well the truth is you simply don’t have to try to sell yourself or your services, at least not in that 'used car salesman' way.

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5 ways to come up with blog post ideas - for therapists! - Jane Travis, Grow Your Private Practice

How to come up with blog post ideas

Does this sound familiar?

I want to write a blog, so I sit in front of my computer and try to think up useful, interesting blog post ideas.

The cursor flashes on my blank Google doc, and my blank mind starts to panic - surely there’s SOMETHING I can say!

I’m relatively clever, I usually have tons of ideas - why can’t I think of any now?

Fast forward to me frantically ‘researching’ (procrastinating) trawling the World Wide Web, for something - anything! - to give me inspiration.

Okay relax, I’ve learned lots of tips and tricks about how to find inspiration in my many years of blogging. 

Let me share with you 5 ways to come up with blog post ideas...

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Before and after blog post checklists for counsellors and therapists in private practice - Jane Travis, Grow Your Counselling Business

Before and After Blog Post Checklists For Therapists

Blogging is one of the best things you can do as a therapist to market your private practice.

But if you're going to the trouble of writing a blog you'll want as many people to read it as possible.  

So here's a comprehensive guide for therapists on what to do before and after publishing your blog post for maximum exposure - and a FREE checklist!

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Get more people to read your therapy blog- - Jane Travis, Grow Your Private Practice

Get more people to read your therapy blog

How do you get more people to read your therapy blog?

Appearances matter. 

Yeah, we don't really like to admit it, we know they shouldn't but they do.  

If we go to a restaurant and our meal turns up plonked on a plate, we're disappointed. It might taste exactly the same as if it had been beautifully presented, but it wouldn't feel so special: it wouldn't have the same perceived value. 

It's the same in private practice...

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