037: How having a niche diversified my business, with guest expert Sarah Dosanjh

037: How having a niche diversified my business, with guest expert Sarah Dosanjh


In this podcast, The Binge Eating Therapist Sarah Dosanjh talks about how her niche has informed her business growth, enabled her to diversify and now, she’s never been busier.

In this podcast we discuss:

  • The journey to her binge eating niche (and how she’s never been busier)
  • How having a niche has helped
  • The importance of knowing what clients want
  • How social media can effectively screen clients
  • The benefits of therapy groups
  • Helping therapists work with relationships with food

About Sarah

Sarah Dosanjh is a TA psychotherapist and author of the book I Can't Stop Eating. She is passionate about helping those struggling with binge eating/body image to find peace and freedom around food.

She runs CPD events for therapists who want to learn about working with binge eating as well as offering training and a free support community for therapists who want to set up groups in private practice.

Check her courses, Facebook group and everything else out HERE

Links to follow:

Episode 6: Do you need to be an expert to attract counselling clients?

Episode 28: How to get and stay motivated

Episode 35: Can you help your clients - and do they know it?

To take Sarah's workshop in the GYPP Club, join here Grow Your Private Practice


What to do next

If you enjoyed this show, why not share it with your counselling peers.

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Join the Grow Your Private Practice Club, and learn how to attract more clients, more easily

About the Author Jane

Jane lives in beautiful Lincoln with her 2 boys and rescue dog. When she's not talking about herself in the third person, she's usually found with her feet up and eating Maltesers. Sometimes she even shares them with friends. Follow me on Instagram

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