How to avoid Shiny Object Syndrome - and get things done
Do you know how many blog posts I have in 'draft' that I haven't finished?
Twenty three. Twenty three! That's a whole lotta blogs!
So how come I went to the trouble of getting them almost written, but haven't finished them?
I was hit by Shiny Object Syndrome!
So what is Shiny Object Syndrome, and how can you combat it?
You look in your diary, and smile inwardly - the hard work has started to pay off and you're getting more regular clients. Yes!
But then you get an email - 'I need to cancel tomorrows appointment because...'
And your 2pm client hasn't turned up and isn't answering the phone.
And you check to see if you're still on that online directory because you haven't had any referrals in a while...
So what do you do in a quiet spell?
The thing about being self employed is there is a never ending list of things to do.
There’s working IN your business - seeing clients, supervision and CPD.
Then, there’s working ON your business - marketing, blogging, social media, networking, email marketing, word of mouth, accounts and admin etc.
How can you manage all those tasks in the limited amount of time you have?
Try this one simple productivity trick to get more done.